Blog
Life as a business owner (or martial-arts business owner) isn’t always a straight path — but every week brings opportunities to win, grow, and move forward. Here are three powerful mindsets to lean into right now:
🏆 What gets celebrated gets replicated.
Celebrate every milestone. Every step in t...
What’s one super important thing you should be focusing on when running a martial arts school?
Marketing.
Marketing!
The truth is, if you’re not marketing effectively, then no one even knows your business exists.
There might be several martial arts schools in town, and they’re all competing for ...
The Pareto Principle — also known as the 80/20 Rule — teaches that 80% of your results come from just 20% of your efforts.
That means the majority of your progress, profits, and growth are driven by a small number of high-impact actions. The rest? It’s busy work that clogs your schedule and drain...
I think about this a lot — and I still can’t believe how much the internet leveled the playing field for business owners.
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Fifteen or twenty years ago, if you wanted your brand to be known, you needed serious money to make it happen.
We’re talking thousands — sometimes millions — just to run ...
Why “Safe Growth” is Just Another Cage
Safe growth is a lie. Playing small keeps you chained to the mat while competitors eat your lunch. Scaling a martial arts gym isn’t about adding a few more students—it’s about building systems that let you dominate your market while still having a life outside...
Stop Doing the Sh*t You Hate
If you’re still doing every single thing in your martial arts gym—teaching every class, chasing down payments, handling billing headaches, scrubbing mats—you’re not a business owner. You’re an overpaid janitor with a black belt.
The hard truth: until you fire yourself ...
The Grind You Don’t See Coming
Here’s the dirty secret nobody tells martial arts gym owners: hustling harder doesn’t automatically grow your business. In fact, the more you grind, the more you become the bottleneck.
I know a gym owner who was teaching 40+ classes a week, doing every trial intro, a...
The Pain You’re Living
Most martial arts gym owners didn’t start their school to drown in admin work, chase late payments, or teach every damn class on the schedule. You opened your doors because you love martial arts and wanted to build a tribe. But somewhere along the way, the dream turned into a...